摘要·······················································································2
职业技术学院关键字·········································································· ·········2
前言················································································· ····2
1、 旅游资源现状·········································································2 1、1 自然景观资源·······························································2
徐州会战1、1、1 地质地貌···························································2
1、1、2 水体·······························································2
1、1、3 植被·······························································3
1、1、4 动物·······························································3
1、1、5 气候资源···························································3
1、1、6 冰雪·······························································3
1、2 旅游景观资源································································3
2 森林公园的功能定位及旅游产品开发的原则····································3 2、1 旅游产品的内涵································································3
2、2 森林公园的功能定位··························································4
2、3 旅游产品开发的原则·························································4
3、 旅游产品开发的总体思路·························································4
4、 各类旅游产品的开发思路··························································4
4、1 旅游实物类产品·····························································4
4、1、1 特小吃····························································4
4、1、2 纪念品·····························································5
4、2 旅游概念性产品·····························································5
4、2、1 冰雪旅游类产品···················································5
4、2、2 休闲度假类旅游产品··········································5
4、2、3 观光欣赏类旅游产品··········································5
4、2、4 森林游憩类旅游产品···········································5
4、2、5 体验劳作类旅游产品···········································5
4、2、6 保健健身类旅游产品··········································6
4、2、7 人文史迹类旅游产品···········································6
4、2、8 民风民俗类旅游产品···········································6
4、2、9 求知认识类旅游产品··········································6
5、旅游产品开发的布局和目标市场···················································6
6、旅游产品开发的可行性分析·························································6
6、1 以环境容量为依据，保证了生态环境的可持续发展··················6
6、2 开发旅游产品的类型符合客源市场需求·································7
6、3 生态环境的重视，为旅游产品开发提供了条件······················7
6、4 以资源为基础，突出了旅游产品的特·······························7
参考文献····················································································7
摘 要：介绍了张家界国家森林公园的旅游资源现状，应用旅游规划理论，对张家界国家森林公园进行旅游产品开发规划研究，提出张家界森林公园的性质应定位为森林公园，并提出了其功能定位、开发原则及各类旅游产品开发的具体规划。
关键词：张家界；旅游产品；开发规划
张家界拥有众多旅游景点。张家界国家森林公园是国家第一个5A 级旅游区。张家界天门山国家森林公园2011年成为国家5A级景区，水景观光有宝峰湖，溶洞奇观有黄龙洞、龙王洞。该市的旅游在湖南省旅游业中有着重要位置，对张家界市的经济发展起到了主导作用。搞好的张家界森林公园旅游产品开发规划，对于实现张家界旅游的可持续发展，有着十分重要的意义。
一、 旅游资源现状
张家界森林公园总面积130平方千米，是我国大型森林公园规模，区内旅游资源十分丰富。天门山主峰1518.6米，因其自然景观天门洞而得名，是张家界最早载于史册的名山。黄龙洞是张家界武陵源风景名胜中著名的溶洞景点，因享有“世界溶洞奇观”“世界溶洞全能冠军”“中国最美旅游溶洞”世界十大地震等顶级荣誉而名震全球。现已探明洞底总面积10万平方米；洞体共分四层，洞中有洞、洞中有山、山中有洞、洞中有河。经中外地质专家考察认为：黄龙洞规模之大、内容之全、景之美，包含了溶洞学的所有内容。
1 自然景观资源
（1） 地质地貌
张家界处于湖南省西北部，澧水中上游，属武陵源山脉腹地，境内多山，地势由西北向东南倾斜，桑植县境西北的斗蓬山海拔1890米为市境最高处。主要河流有澧水、溇水。地处云贵高原隆起与洞庭湖沉降区结合部，由于受地理、地层、构造、气候等诸多条件的影响，便形成了多姿多彩的地貌奇观。近年来学术界也称岩溶地貌，也是张家界地貌的另一突出的特点。约占全市面积百分之四十左右，且种类，不论地表、地干，其堆积物均发育齐全，是我国湘西北喀斯特地形发育地区的一个组成部分。其总的地势是：东南与中部低，四周高，沿澧水河流两岸，又有一块一块的冲积土平原。森林公园自然风光以峰称奇、以谷显幽、以林见秀。其间有奇峰3000多座，这些石峰如人如兽、如器如物，形象逼真，气势壮观。峰间峡谷，溪流潺潺，浓荫蔽日。有“三千奇峰，八百秀水”之美称。
（2） 水体
张家界市境内溪河纵横，水系以澧水和溇水为主，水体景观主要是宝峰湖和金鞭溪。宝峰湖风景区集山水于一体，融民俗风情于一身，尤以奇秀的高峡平湖绝景、“飞流直下三千尺”的宝峰飞瀑、神秘的深山古寺闻名，是武陵源唯一以水为主的观光游览区。湖水茫茫，波光粼粼，山光水相映成趣。每年吸引大批游人观光、泛舟，各种水体呈不同风格的山
水景观。森林主要分布在湖水周围，夏季苇草茂密，成为鸟类栖息的天堂。金鞭溪全长7.5利川腾龙洞景区介绍公里，金鞭溪沿线是武陵源风景最美的地界，从张家界森林公园门口进入后，往前步行300米左右就是金鞭溪的入口。穿行在峰峦幽谷间，溪水明净，跌宕多姿，小鱼游弋其中。溪畔花草鲜美，鸟鸣莺啼，人沿清溪行，胜似画中游。被誉为“世界上最美丽的峡谷之一”。
（3） 植被
该区域处于森林地带，森林资源非常丰富，森林覆盖率达97.7%，其中有国家级保护植物56种。成片的原始次生林中，保存有如珙桐、银杏、红豆杉、鹅掌楸的古老珍贵树种，名贵药材有灵芝、天麻、何首乌、杜仲等。从植物分类来看，世界上的五大名科植物，如菊科、兰科、豆科、蔷薇科、禾本科，张家界国家森林公园都有。就地方树种来看，张家界公园占湖南全省树种的27.67%。从隶属科数来看，也占湖南全省科数的下载买车票1230681.78%，足见它的富有！森林景观是张家界森林公园的特资源，有林地多为天然林，从规模上号称亚洲之最，在国内外享有盛名。广为分布的果园，春华秋实，喜迎八方来客。
（4） 动物
该区域野生动物，特别是鸟类大多数都栖息在石峰溪谷间。据野生动物普查统计，有国家级保护动物40种，境内生活着有如灵猫、娃娃鱼、红腹角雉等珍禽异兽。
（5） 气候资源
张家界气候适中，地处北中纬度，属中亚热带山原型季风湿润气候。因此，雨量丰沛（历年平均降水量为1400毫米），阳光充足，无霜期长，严寒期短，年平均气温16.6℃左右。夏季8月极端气温在37.2℃左右 ，冬季最冷月平均气温为4.3 ℃（以1月最冷，极端气温在零度左右到4.5℃）。这样的气候，不仅适合动物的繁衍与植物的生长，更适合观光旅游。埃及签证
