毕业论文 （20_ _届）
摘 要
旅游业是中国未来一个巨大的经济增长点，对国家经济发展重要作用。中国以全新的开放姿态，使旅游业成为服务业的爆发点，发展迅速。但同时也应该清醒地认识 到，中国无论在理论研究上还是在实践积累上，与国外旅游发达地区还有很大差距。我国旅游业发展潜力巨大，前景看好，这也凸现了本研究的理论与实践价值。 本文研究的衢州地区的旅游业起步发展是以观光旅游为特征，以国内旅游为载体，以主要旅游景区为依托，以团队线路产品为运作方式，以提高经济收入为主要目的 而发展起来的，尽管目前仍有着较好的区位、交通、产品、客源市场优势，同时也面临着难得的发展机遇，但是要更上一层楼，必须克服发展中的瓶颈，通过必要的 行政推动和市场运作，促进旅游产品的整合与重组，扩大旅游发展空间，推进以观光与休闲度假并重为特征，以国内旅游与入境旅游并重为载体，以城市旅游为依 托，以散客组织为运作方式，以经济效益、社会效益、环
境效益为目的的产业发展模式，以实现衢州地区旅游业的科学发展。 关键词：衢州；旅游业；可持续发展
Abstract
Tourism is a huge Chinas future economic growth an important role in thedevelopment of the national economy. Chinas opening up a whole new attitude sothat tourism will become a flashpoint in service industries has developed rapidly.But it also should clearly understand that China both in theory and in practiceaccumulation and foreign travel still a big gap between developed areas. Greatpotential of tourism development prospects it also highlights the value of the theoryand practice.
Quzhou this study started the development of tourism in the region ischaracterized by tourism to domestic tourism as the carrier to rely on the maintourist attractions team line product works to improve the economic income for theprimary purpose developed Although there are still a good location transportationproducts tourist market advantage while also facing rare opportunities fordevelopment but to a higher level to overcome the
bottleneck of the developmentpromotion through the necessary administrative and market promote the integrationand restructuring of tourism products expand tourism development promotingtourism and leisure to both the characteristics of domestic tourism and inboundtourism both as a carrier to rely on urban tourism to individual organizations tooperate economic social benefits and environmental benefits for the purpose ofindustrial development model in order to achieve scientific development of thetourism industry Quzhou area.
Keywords: Quzhou tourism sustainable development
1 绪论......................................................................................................................... 1
1.1 研究的背景.................................................................................................. 1
1.2 研究的意义.................................................................................................. 1
1.3 研究方法重庆旅游地图景点大全...................................................................................................... 1
1.4 研究思路...................................................................................................... 2
2 衢州旅游业的现状................................................................................................. 3
2.1 浙江旅游业的现状...................................................................................... 3
2.2 衢州旅游业的现状...................................................................................... 7
2.2.1 衢州旅游市场基本状况................................................................... 7
2.2.2 衢州旅游市场稳步增长的原因....................................................... 9
2.3 衢州旅游业发展的调查研究.................................................................... 11
2.3襄阳市公共资源交易中心.1 问卷的设计和样本选择.................................................................. 11
2.自然博物馆门票3.2 问卷数据统计分析......................................................................... 11
3 衢州旅游业发展存在的问题............................................................................... 20
4 发展衢州旅游业的对策建议............................................................................... 22
4.1 从行业自身改善提升衢州旅游业水平.................................................... 22
4.1.1 建立多渠道的旅游业融资平台...................................................... 22
4.1.2 增强衢州旅游业创新能力............................................................. 22
4.1.3 强化衢州旅游业市场化宣传......................................................... 23 4.1.4 健全衢州旅游景区区位条件西宁疫情最新消息今天封城......................................................... 23
4.2 从政府的政策扶持上提升衢州旅游业水平............................................ 23
4.2.1 加大政府资金开发力度................................................................. 23 4.2.2 转变政府旅游开发管理理念......................................................... 24
4.2.3 提升衢州旅游业市场化程度......................................................... 24
4.2.4 注重衢州旅游业发展基础建设..................................................... 24
4.2.5 走科学可持续发展之路................................................................. 25
结 论....................................................................................................................... 25
